In general, IP management is a strategic process that looks at the business value of your intellectual property and the protection it (still) offers you. In doing so, you take into account not only patents, but also trademarks, designs, copyrights and trade secrets.

The process starts with recognising valuable innovations and creations within your company. This does not always turn out to be easy. That is why our in-house IP management collaboration is characterised by the direct physical presence of one of our IP experts on site. In this way, the expert is present as a sounding board for the ongoing innovation processes. By regularly and structurally discussing ongoing innovations within your business strategy, you self-confidently steer your own IP strategy and associated investments. And that is always tailor-made.

What is often forgotten, for instance, is the possibility of licensing to other parties, entering into joint ventures or developing products and services yourself based on their IP. So a good strategy always includes the developments of your competitors. Through strategic partnerships and licence agreements, you can increase your market share as an organisation without building up extra production capacity yourself.

Enforcement and monitoring are also essential parts of IP management. You should be aware that you need to actively protect your rights by keeping a close eye on the competition and conducting regular market research. Monitoring your competition will also help you recognise trends and spot any threats in time.

Maintaining your IP rights is also important because they often have a limited duration. Regular evaluation of the IP portfolio is like the MOT of your car. The key question here is "What still has value for my business, and what does not?". This helps to use your financial resources efficiently and maximise the value of your portfolio.

In other words, sound IP management is essential for companies that depend on their creativity and associated innovations.

Want to know more? On our services page is to read more about these and other propositions. Any questions? Contact please feel free to contact us. We are here to help you. We like to do that and do it well!